This commercial features emerging start-ups and entrepreneurs that have sprung up from UCLA Anderson, set at the crossroads of technology, new media, and entertainment. The spot is shot entirely with webcams and smartphones, set against iconic Los Angeles backdrops and company sites. We don’t believe that the next great idea will come out of an office cubicle at the top of some ivory tower. It starts here. It starts with us. We care about our community and we care about each other’s success. We collaborate, we innovate, and we believe that anything is possible with a UCLA Anderson MBA.


///About Underwater Robots

Amy Tran, FEMBA ’13 (Creative Director/Producer)

Work: Enso Collaborative, Director of Strategic Partnerships

David Yanko FEMBA ’13 (Copy, Brand)

Ben Larson FEMBA ’13 (Director of Photography, Camera Op)

Niles Howard (Editing & Sound)

Matthew Vohlidka – Motion Graphics


Event Sorbet: Grace Chang (’13), David Hoffman (’13), Pete Santhappan (’13)
Foundero: Jeff DiTullio (’13)
Idealab: John Burke (’13)
Play in Motion: James Shaw (’13)
Kickstand: Ben Larson (’13)
Enso Collaborative: Amy Tran (’13), Seema Thakkar (’13)
MGMT*LA: Dave Yanko (’13)